The country’s bike shops are flooded with new arrivals, but you won’t find the latest bikes, gear or accessories.
India’s top manufacturers have also had to work overtime to adapt to new technology.
As an example, the latest bike technology in India is the battery-operated electric scooter.
“This is a new concept in India,” said Rahul Natarajan, who heads up the brand-new Bharat Bike and Cycle Manufacturing Company, a bike manufacturing firm.
“We need to be more agile.”
Batteries have become increasingly popular among Indian consumers.
The Indian Government has said it aims to electrify half the country’s roads by 2022, which means a large share of India’s roads will be electrified by 2032.
That’s more than double the amount of time that the US government has promised it will take to get the electric car on the roads.
India already has a fleet of electric scooters, which are mostly used by women.
“They’re an affordable way to transport women,” Nataragnan said.
“For us, the electric scoot is a natural extension of our brand.”
But there are also problems with the battery electric bike.
“The problem with batteries is they don’t last long,” said Natar, who says his company has built over 700,000 scooters.
“There’s no such thing as a one-year-and-free-of-charge cycle, which makes it very expensive for a company like ours.”
For its part, Natarans company has invested in battery-powered scooters for use by female commuters, but it has not yet begun making them for sale to the public.
He also notes that there is no regulatory authority that can regulate battery electric scoots, which can be purchased legally from a dealer.
“In most countries in the world, you need a licence to buy one,” he said.